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Weekend Conference

July 26-28, 2024 I Pgh, pa I August wilson center

womb. wealth.wellness

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Our Reach

Our show will include speakers from Pittsburgh, DC Metro, Baltimore, Detroit and Philadelphia.

Attendees from Florida, California, Pennsylvania, Michigan, Maryland and more.

Brown Mamas Facebook ​Group

Over 5K event

at​tendees since 2019

5k

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For over a decade, Brown Mamas has focused on celebrating, educating and engaging the Black mothering experience through events and meetups.

6800

Over 90% of our viewers

are Black women

90%

Apply Icon

Email Readership

4500

past event numbers

30% of attendees

have attended​ before

30%

Facebook followers

Facebook Icon

10k

Instagram followers

Instagram Outline Logo

4.5k

35% Registration

Conversion Rate

35%

60% Show up rate

60%

UMV on our website

web icon

6k

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Our show will include speakers from Pittsburgh, DC Metro, Baltimore, Detroit and Philadelphia.

our women

Attendees from Florida, California, Pennsylvania, Michigan, Maryland and more.

Of approximate 10K community members have at least one interaction in-person interaction each year.

Single Mothers

20%

Brown Mamas is a community of majority millenials and Gen X moms

60%

Our Activation Numbers

Average Email Open Rate

35%

LGBTQIA+

rainbow

9%

30% of attendees

have attended before

30%

age 25-34

25%

age 35-44

Facebook Group Growth Rate

22%

40%

of women find out about Brown Mamas via

Word Of Mouth

15%

age 45-54

19%

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Brown Mama

Profiles

The average Brown Mama is a Black, millennial mom ages 30-45. She is in a transitional stage of her life and is looking for a way to make a difference. She likely has two or more children and lives in a region where she may be underserved and underrepresented.


She's looking for new experiences that make her life easier and more enjoyable. She wants a brighter future for her children.


The Brown Mamas are more likely to be involved in their community and will go to great lengths to create experiences for their children.

Monique is a 42-year old, married mom of 3 school-aged kids. She is very active in her community and works in a high-level position at a healthcare company. She comes to every Brown Mamas event and offers her time as a volunteer. Monique's parents live in another city so she relies heavily on the network of women she's cultivated over the years. Monique would love an opportunity for one-on-one, community-focused experiences with a sponsor. She finds value in brands that work towards the causes she loves.

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Latrice is a 41-year-old divorcee of two. She has school-age and adult-age children, and identifies as a part of the LGBTQ community. She found Brown Mamas through a friend once she relocated to Pittsburgh. Over the years, she's attended meetups, vended at events and is active in the online community. Now, that she's moved back to Baltimore, she still follows Brown Mamas online and even host online events for them. She has one thriving business, but still works a 9-5. Latrice loves experiences that introduce her to new ideas. Her ideal sponsor is new to the marketplace and will provide a fresh opportunity to experience the brand in a unique way.

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Joy is a 33-year-old married mom of three. All of her children are under the age of 8 and she loves to attend Brown Mamas meetups and has graduated from the Brown Mamas' mentoring program. Life with small children can get complicated for Joy and she's searching for opportunities to work on self-care. Her job in human services doesn't pay a lot but she likes the work she does and enjoys being a part of something bigger than herself. Joy's ideal sponsor experience will allow her to discover something new about herself. She love an intimate opportunity to meet new people and build her tribe.

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Tawana is a 45-year-old, married mom of two adult children and one teenager. She has been working in the social services field for most of her life and recently become a grandmother. She's had a good amount of difficulty and trauma in her life. Tawana is very active in her community, but mostly enjoys travel with her husband. Sometimes helping out with her new grandchild keeps her at home though. She'd most enjoy sponsor experiences to make her and her family's life easier. Sponsored experiences that highlight day-to-day living, homelife and ease are valuable to her.

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What is the impact of

womb, wealth & wellness weekend?

An event like this does not exist in the Pittsburgh region.


The Womb, Wealth & Wellness Weekend Conference will center the holistic health and wellness of Black women in the Pittsburgh, Philadelphia, Indianapolis, Detroit and other regions within 4-6 hours of Pittsburgh.


Our goal is to create a fun, inclusive and informative conference that inspires Black mothers to take action on their total health goals.



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WWW

weekend includes:

DAY 2
DAY 1

the brown mama monologues

A live production that showcases the stories of Black mothers from all over the country along with performing artist and our mommy awards.

The conference

A one-day, multi-track conference that sheds light on the newest innovations and sought-after speakers in the areas of maternal, financial and mental health.

THE WELL WOMAN BRUNCH & SUITE

The day will begin with the opening of the wellness suit and a morning yoga and meditation session. The finale of the conference will include group brunch gatherings.

DAY 3

the brown mama marketplace

An exhibitor market where mom and family-focused brands can host live experiences with moms and speak directly to their potential customers.

ONGOING

64 percent ​want to start ​a business

black moms

black moms ARE

more likely to struggle with stigma and stereotypes

black moms by numbers

are 3-4 times more likely to experience a pregnancy-related death


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PAST Sponsors & Partners

In over a decade in the Black mothering space, Brown Mamas has worked with orgs locally and nationally.

testimonials

Thank you to everyone who performed. I seen a piece of me in each and everyone and was truly touched. I even shed a few tears . I’ll always remember today!

-Joelisa M.

RE: Bro​wn ma​ma monologu​es

Being new to Pittsburgh it ​has shown me that there ​are friendly, loving, caring ​African-American women ​going through similar ​situations as I may have ​gone through or are going ​through & the support is ​just AWESOME!

-DESIREE M.

COMMUNITY ​ME​MBER

Brown Mamas’ activations on social media were authentic, ​interesting, and advanced our goals to reach moms who were ​struggling for solutions with distance learning during the pandemic


Colby zintl

-chief marketing officer, common sense media

Starkist is proud to sponsor the Brown Mama Monologues. Our company looks for community partnerships that are authentic and help to build community. We appreciated the chance to work with Muffy Mendoza and are grateful to be part of the Brown Mama Monologues.


-Michelle f.

Corporate affairs, ​starkist co.

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sponsor profile

Brown Mamas has enjoyed a fruitful sponsorship relationship with

Allegheny Health Network for the last 3 years.

testimonial

At AHN we are proud to partner with the Brown Mamas organization and support their mission and vision of creating safe spaces that put Black moms first and amplifies the voices and lived experiences of Black moms. We value the partnership between AHN and Brown Mamas to support and further the health of Black mothers in our communities.

-Morgan r.

lead marketing strategist

ahn

Online Activations

Brown Mamas has converted hundreds of moms to AHNs various events, programs and medical offerings through email, social media and text messaging.

Focus Groups

Brown Mamas has brought over 50 Black moms to the AHN Mothers-of-Color monthly workshops. In 2023, we will host two (2) virtual focus groups for AHN's Women's Behavioral Health Department to increase mental health outcomes with moms-of-color.

Event Partnerships

Over the last 3 years, Brown Mamas has exposed over 3,000 Black mothers to AHN through in-person and virtual engagements.


Including,

  • commercials during virtual storytelling showcases,
  • customized and branded event experiences and signage,
  • podcast and live social media interviews with AHN SMEs
  • landing page cookies and advertisements
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past media partners

Muffy Mendoza has a background in Journalism & PR.

A current regular panelist on CBS's Talk Pittsburgh, she has been formidable in

gaining media recognition for the Brown Mamas brand.

Brown Mamas and Muffy Mendoza have also been featured on over 30 podcast.

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MUFFY MENDOZA: AN AUTHORITY IN THE ​BLACK MOTHERING SPACE

Over the last decade, Muffy Mendoza has built a nation of impassioned moms as the Founder and CEO of Brown Mamas.


A community that first started in her living room, Brown Mamas has grown from a Pittsburgh-based, grass roots association to a nationally-recognized brand influencing the lives of thousands of women.


Along that journey she has cultivated an array of expertise. Author, community developer, advocate, speaker and influencer, she is a highly adept entrepreneur and leader with a heart for the black mothering community. Her resume is a veritable list of who’s who including TEDx speaker, Essence Festival featured author, #63 on the Root 100s List of Most Influential African-Americans and Facebook Community Accelerator Program graduate.


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LET'S engage BLACK MOMS TOGETHER

SPONSORSHIP POSSIBILITIES

Host Committee

Event Exhibitors

Speaking/Presentations

Sponsor a Workshop or Intimate Brunch (Focus Group)

Signage

Entertainment Sponsor


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